ABOUT JORIE
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C O M P R E H E N S I V E
E X P E R I E N C E
EDITORIAL STRATEGY
Led and implemented communications/media relations strategy for startups, small businesses and legacy organizations
Monitored news and trending topics to guide pitching strategy
Secured media placements in local and national outlets (TV, print, digital)
Managed social media accounts reaching 10,000+ followers
Facilitated media training/developed talking points for staff, executive leaders and Volunteers to ensure alignment with brand messaging and narratives
Facilitated crisis communications and brand compliance trainings for staff
Stewarded new/existing collaborations with local media across traditional and non-traditional outlets
COMMUNICATIONS/MEDIA RELATIONS / SOCIAL MEDIA
Curated, edited and published submitted opinion pieces from local, national and international thought leaders — established workflow to increase editorial efficiency in collaboration with editorial board leadership
Edited weekly personal finance, fashion and ethics columns
Pitched and wrote pieces for publication including op-eds, slideshows, TV recaps and explainer articles
Optimized content reach on digital platforms via social media and email alerts
Participated in Editorial Board meetings with local and international leaders and local government candidates
Monitored breaking news and editorial calendar to generate story ideas
Collaborated with editorial team on data-driven audience engagement projects
PRODUCTION/EVENT MANAGEMENT/ARTISTIC
Curated, choreographed and performed in dance pieces to drive community-conscious event programming
Taught dance to students ranging from toddler to adult
Implemented health and safety policies for rehearsal and filming projects
Co-produced multi-part documentary web series
Designed visuals for social media
Creative directed branded photo- and videoshoots
Executed events with 500+ attendees including luncheons, galas and walks
ARTS ADMINISTRATION
Created and distributed newsletters and email communications to existing and prospective customers
Facilitated and documented staff and external stakeholder meetings
Developed student, parent and performer policy documents and handbooks
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I’m a lifelong storyteller who uses whimsical structure (blending discipline and ingenuity) and editorial rigor to connect brands to audiences.
My love for powerful prose took me from my hometown of Miami, Florida all the way to the Windy City, where I earned a bachelor’s degree in journalism. I was blessed to get bylines in on-campus publications like Pulse and Her Campus Northwestern alongside national outlets like TheCelebrityCafe.com and Cosmopolitan Magazine all before I graduated.
Since graduating, my words have appeared in the Chicago Tribune, Lioness Magazine for Female Entrepreneurs and Culturess (a Fansided publication). I now also hold a Master of Science in Leadership for Creative Enterprises from Northwestern University. My coursework gave me the tools to leverage emerging technology and business insights to elevate organizations in a wide range of industries. If you made it this far, welcome, and thanks for reading! Feel free to reach out if you’d like to learn more or work together!

